American fashion designer Michael Kors has announced a long-term partnership with the United Nations World Food Programme, dedicated to helping solve the international hunger crisis, to raise awareness and funds.
As part of the long-term fundraising campaign, Michael Kors has committed to raising millions of dollars over the next few years through a combination of awareness-focused campaigns, special events and limited-edition fundraising products, starting with the launch of two unisex watches in March as part of its ‘Watch Hunger Stop’ campaign. For each watch sold, 100 children will be fed via the World Food Programme.
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