Sneaker News: You grew up in the eighties and nineties when sneaker culture was first becoming big – how into sneakers were you growing up?
Stevie Williams: Being from the inner city, wearing the right sneakers was always important. Of course, it still is. For me growing up, it always came down to money. I didn’t really get into sneakers until I could afford them. That was early 2000. Always been into footwear though.
SN: How did the opportunity to work with Supra come about? Can you tell us more about the partnership?
SW: First and foremost, Supra is a skate brand, but it’s also a lifestyle brand. Our partnership brings both those together. I skate for Supra, but also think my lifestyle works well with what they have going on. We compliment each other.
SN: What attracts you to the Supra brand? And what was it like designing a lifestyle shoe with them?
SW: What first attracted me to Supra was the originality and quality. Supra is always doing what you least expect. They’re fearless. Always trying to shake it up. Out there with new things. I’ve always been a fan of the skate team too. When I had a opportunity to partner with Supra, I didn’t pass it up. They know what they’re doing. Definitely think as far as skate, this is one of the best shoe teams ever created.
SW: I think that the Estabans are about creating something that reflects me that is stylish that you can skate in. The Estaban is me through the eyes of Supra. They did an amazing job.
SN: Did any of your favorite sneakers in-part inspire the design of the Estaban?
SW: The truth? Not really. I saw the design, loved the sample, and we were ready to go from there. A few small changes, but nothing major. I’ve known the guys over at Supra for a while now. We get each other. What I care about most is quality and design. Both are on point with the Estaban.
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